Future Thinking, Future Doing

A big strength of the GoodShip* collaboration team is the scope of knowledge within our collective.

Our focus covers digital & tech, creative, and strategy so that our partners understand the needs and requirements of a successful project or campaign. The scoping process creates the foundation and helps you navigate all of the needs and requirements.

Your Story

What we mean by this is to plan your final outcomes and results.

What impact do you need from this investment? This could range from user responses or interactions to an emotional reaction.

By simply documenting this, you will set the tone of your briefing requirements for a digital and tech project.

As a sales manager, I want to view real-time sales data on a dashboard, so that I can make informed decisions quickly and adjust strategies as needed.

As an HR director, I want an automated onboarding checklist, so that I can ensure all new employees complete necessary paperwork and training efficiently.

As a small business owner, I want to integrate my inventory management system with my e-commerce platform, so that stock levels are automatically updated across all sales channels.

If we are looking at a design-based brief:

As a marketing manager, I want to create an interactive infographic, so that I can effectively communicate complex data to our clients in an engaging way.

As a brand strategist, I want to design a cohesive visual identity system, so that our company can maintain a consistent brand image across all platforms.

As a product designer, I want to develop a user-friendly interface for our new mobile app, so that we can increase user engagement and retention rates.

"As a [user persona], I want [feature or action], so that [benefit or value]" format, which clearly communicates the user's role, the desired functionality, and the expected business benefit.

Looking for help to navigate this process?

We can support you with our consultancy processes to scope your project requirements and map an understanding of the project's needs and budget requirements. Contact us via hello@goodship.agency and let's start a conversation.