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GoodShip*

What We Do

Different challenges need different tools.

ConsultancyCreativeDigital & TechCommunityEmpowermentRescue

GoodShip* brings together strategy, creativity, technology, community and practical delivery around the problem you’re trying to solve.

Sometimes you need one thing. Sometimes several things need joining together.

We start with the challenge, not the service list.

Explore our services ↓

Tell us what you're trying to make better

You don’t need to know what service you need.

Most people don’t arrive saying: “I need a multidisciplinary purpose and impact agency.”

They arrive with something more useful: a problem, an idea, an opportunity, a question, something that’s stuck.

Create something new

You have an idea but need help turning it into something real.

Make something better

Something exists, but it could work harder, clearer or differently.

Find direction

You need perspective, strategy or a clearer way forward.

Use technology better

You want to understand where digital, data or AI can genuinely help.

Bring people together

You need participation, community, partnerships or engagement.

Build capability

You want people to develop new skills, confidence or ways of working.

Rescue something

A project, product or idea has become stuck, complicated or lost direction.

Start there.

We’ll work out what combination of thinking, people and tools makes sense.

Services

What we bring to the table.

GoodShip* works across six core service areas, supported by focused Sprints.

Each can work independently.

The interesting work often happens when they overlap.

Six service areas.

01 / Consultancy

Questions, clarity and direction.

Sometimes the most valuable thing is an outside perspective.

We help organisations understand problems, explore opportunities, challenge assumptions and decide what happens next.

We can help with

  • Strategy
  • Innovation
  • Commercial thinking
  • Research & insight
  • Product strategy
  • Digital strategy
  • Technical consultancy
  • Facilitation
  • Business support
  • Independent challenge

Typical questions

  • Where should we focus?
  • What are we missing?
  • Is this actually the right problem?
  • What should we do next?
Explore Consultancy

02 / Creative

Make people notice, understand and care.

Good ideas need to be understood.

We combine strategy, storytelling and design to help organisations communicate ideas clearly and create things people want to engage with.

We can help with

  • Brand & identity
  • Creative direction
  • Campaigns
  • Storytelling
  • Content
  • Marketing
  • Visual communication
  • Motion
  • Pitch & investor materials
  • Creative concepts

Typical questions

  • How do we explain this?
  • How do we make people care?
  • Does our brand still represent us?
  • How do we turn this idea into a story?
Explore Creative

03 / Digital & Tech

Useful technology built around real people.

We design and build digital products that solve practical problems.

That can mean a website, platform, application, prototype, automation or something using AI.

The technology comes after the problem.

We can help with

  • Websites
  • Web applications
  • Digital products
  • AI
  • Automation
  • Data
  • UX
  • Product design
  • Prototyping
  • MVP development
  • Technical architecture
  • Digital transformation

Typical questions

  • Could technology make this easier?
  • Should we build this?
  • Where could AI genuinely help?
  • How do we turn the idea into a working product?
Explore Digital & Tech

04 / Community

Create the conditions for connection.

Sometimes the solution isn't another product. It's bringing the right people together.

GoodShip* creates communities, events and ecosystems that help people meet, participate, share knowledge and make things happen.

We can help with

  • Community building
  • Ecosystem development
  • Events
  • Partnerships
  • Audience engagement
  • Knowledge sharing
  • Industry engagement
  • Stakeholder participation
  • Network development
  • Programme activation

Typical questions

  • Who needs to be in the room?
  • How do we build participation?
  • How do we connect people who should know each other?
  • How do we turn an audience into a community?
Explore Community

05 / Empowerment

Give people the confidence to participate.

Technology, work and opportunity are changing quickly.

We create practical learning experiences that help people understand new tools, build confidence and learn by doing.

We can help with

  • Experiential learning
  • AI education
  • Future skills
  • Employability
  • Training
  • Programme design
  • Facilitation
  • Mentoring
  • Confidence building
  • Challenge-led learning

Typical questions

  • How do we make AI practical?
  • How do people learn by doing rather than watching?
  • How do we build confidence as well as skills?
  • How do we connect learning with real opportunities?

This approach in practice: Discover AI Activator

Explore Empowerment

06 / Rescue

When something isn't working.

Projects get stuck. Products become complicated. Strategies lose direction. Technology gets built without enough thought about who needs it.

Sometimes you don't need to start again. You need someone to help untangle what already exists.

We can help with

  • Independent review
  • Project recovery
  • Product review
  • Technical review
  • Strategy reset
  • UX review
  • Simplification
  • Reprioritisation
  • Supplier challenge
  • Roadmap development

Typical questions

  • Why isn't this working?
  • Should we fix it, change it or stop it?
  • What has become unnecessarily complicated?
  • How do we get moving again?
Explore Rescue

Sprints

Make progress quickly.

Not every challenge needs a six-month engagement.

Sometimes you need focused time, the right people and a clear question.

They can be used for

  • Strategy
  • Innovation
  • Product thinking
  • AI exploration
  • Brand
  • Digital
  • Problem solving
  • Research
  • Mapping
  • Planning

One challenge. Focused time. Something useful at the end.

Explore Sprints

Sprints create space to

  1. question
  2. explore
  3. decide
  4. prototype
  5. plan
  6. move

Capabilities

The things we know how to do.

The interesting bit is often in the overlap.

A challenge might start with strategy. Then need research. Then brand. Then technology. Then people need to understand it. Then a community needs to participate.

Real problems don’t respect agency department structures.

Neither do we.

  • Launching something new

    ConsultancyCreativeDigital & Tech

  • Building participation

    CommunityCreativeDigital & Tech

  • Developing future skills

    EmpowermentCommunityDigital & Tech

  • Turning around a struggling product

    RescueConsultancyDigital & Tech

Question. Imagine. Make. Activate. Measure.

The exact route depends on the challenge.

But the principle stays the same: understand before deciding, make things tangible, involve people, learn from what happens.

Why GoodShip*

  1. 01

    Question

    Understand before deciding.

  2. 02

    Imagine

    Explore what could be possible.

  3. 03

    Make

    Make things tangible.

  4. 04

    Activate

    Put it into the world and involve people.

  5. 05

    Measure

    Learn from what happens.

Then we go again.

Sometimes it’s useful to know what actually comes out the other end.

Depending on the challenge, GoodShip* can help create:

  • strategies
  • brands
  • campaigns
  • websites
  • applications
  • prototypes
  • AI tools
  • platforms
  • programmes
  • events
  • communities
  • research
  • content
  • learning experiences
  • roadmaps
  • pitch materials

The output isn’t the starting point.

It’s what we make once we understand the problem.

Different challenges.
Different combinations.

A few examples of what happens when the service areas come together.

Consultancy · Creative · Digital & Tech

EdenFiftyOne

Strategy, product, brand, technology and commercial support for an education technology business.

See the work for EdenFiftyOne

Empowerment · Community · Digital & Tech

AI Activator

Experiential AI learning connecting people, employers and real business challenges.

See the work for AI Activator
Explore all case studies

Good problems exist everywhere.

GoodShip* works with businesses, start-ups, universities, colleges, charities, public bodies, sports organisations, communities, founders, innovation teams.

Across areas including:

  • Education & skills

  • Technology & innovation

  • Health & life sciences

  • Business & professional services

  • Charity & community

  • Sport

  • Public sector

  • Creative industries

Our own activations

Sometimes we’re the client.

Alongside commissioned work, GoodShip* creates its own programmes, platforms and communities.

We call them Activations.

  • AI ActivatorEmpowerment + Community + AI
  • KinShipCommunity + Knowledge sharing
  • NavigateConsultancy + Ecosystem development
  • OneDockDigital & Tech + Discovery
  • FableitCreative + Participation
  • AI & Tech for GoodCommunity + Collaborative knowledge sharing

They give us somewhere to experiment with the same ideas, technologies and methods we bring to client work.

Explore GoodShip* Activations

What are you trying to make better?

An idea. A challenge. An opportunity.

Something that’s stuck. Something that doesn’t exist yet.

You don’t need to know which service you need.

That’s our job to work out with you.

Tell us about itSee our impact